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Campaign AI intent scoring – The eCommerce industry case study

Campaign AI intent scoring – The eCommerce industry case study

by Jeremy Easterbrook | Mar 23, 2022 | Artificial Intelligence

How can AI scoring help eCommerce campaigns ? ALYA’s AI campaign scoring is a novel method of advertising. Instead of advertising to the entirety of your site’s visitors who have not yet bought a product, you can instead choose to advertise to only the...
AI Personalization for Real-Estate Case Study

AI Personalization for Real-Estate Case Study

by Jeremy Easterbrook | Feb 2, 2022 | Artificial Intelligence

Mint Group is a leading real estate developer in Canada also operating in the United States. Challenges and objectives Minto’s most crucial webpage was the homepage regarding traffic and registrations – acting as a proxy towards the user’s needs and...
How To Improve Your Google Ads Campaigns With AI Software?

How To Improve Your Google Ads Campaigns With AI Software?

by Jeremy Easterbrook | Dec 7, 2021 | Artificial Intelligence

Discover How Data-Driven Marketers  Optimize Their Marketing Campaigns? Can marketers improve their Google Ads campaigns by using AI software? Absolutely! Basically with artificial intelligence, we can scale and optimize to new levels, which were not previously...
Alya Will Be at Data & AI Marketing Toronto 2019 

Alya Will Be at Data & AI Marketing Toronto 2019 

by Jeremy Easterbrook | Nov 14, 2019 | Artificial Intelligence

Alya Will Be at Data & AI Marketing Toronto 2019. Join us in Toronto this December at Data & AI Marketing Toronto 2019  Next month, we’ll be in Toronto at Data & AI Marketing Toronto 2019 where you can meet us and learn more about ALYA. You’ll find us at...
Pioneers leading the implementation of AI in business corporations

Pioneers leading the implementation of AI in business corporations

by Jeremy Easterbrook | Mar 21, 2019 | Artificial Intelligence

Even considering all the buzz created in the last years around the implementation of artificial intelligence by business corporations, globally speaking, it is already possible to perceive some emerging realities seen in the real economy. A recent research published...
How A.I. is changing the world of SEO

How A.I. is changing the world of SEO

by Jeremy Easterbrook | Oct 18, 2018 | Artificial Intelligence

Artificial intelligence is here to stay and will permanently change the way we do SEO. In 2015,  with the announcement of RankBrain, artificial intelligence (AI) was first incorporated into Google’s algorithm. In today’s digital marketing world, AI,...
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